Category Archives: Media

Medium Cool

Clip above is from Medium Cool by Haskell Wexler. The title is a play on the notion of  film being a Hot Medium as defined by Marshall McLuhan. That is that it only engages one sense, is overwhelming and immersive  not requiring much  viewer particpation to extract meaning.

Expanded media

Convergence has been bandied about for quite a number of years without anyone really nailing down a key definition. The government through BERR and DCMS have set up a “convergence think tank” to examine the effects of convergence on the consumer landscape and the wider creative economy. There has always been something about teh word […]

New licensing models

Demand for content has grown fuelled by Martini media  (I know the phrase is a tad out of date but I just love Leonard Rossiter) or “anywhere, anytime, anyplace”  (or if you prefer personalised, multi device, place and time shifted) media consumption.  Add in the transition from analogue to digital broadcasting, which created a proliferation of new […]

Digital Media Funding

A Media Week report on  ‘Alternative Media’  forecast a surge of 20.2% in 2008.
I suspect this growth will be spent conservatively relocating from one arm of a media company to another. With a few obvious exceptions this is not the time to have an advertising revenue model for your start up or indeed be starting a start […]

News International - project HAL

After working on a project for 1.5 years it is a great feeling to see it realised and garnering praise from its peers
http://www.guardian.co.uk/media/video/2008/mar/14/murdoch

The Internet is Boring

photo credit: Matthew Black
Is the Internet boring ? Mark Cuban’s post created loads of activity in the blogosphere. However his point was quite simple the  Internet had matured to the point of becoming a commodity. I think his point is reasonably well made. He still dreams of ways of monetizing the Internet through segment of one advertising on Facebook etc. […]

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