Tag Archives: Media

Pay wall

October 7, 2009 – 10:57 am

Was thinking a little aboutMurdoch’s pay wall.
Ultimately there are only three revenue models; advertising,subscription (pay per view) or transaction based. What the traditional and new media companies have to do is find a balance of the three . With the cost of access and production becoming negligible the value trad media companies provide are around […]

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The revolution in real time -From the intimate to the objective

June 15, 2009 – 4:58 pm

Amazing photos coming from the  pro Mousavi demonstration in Tehran. (All of which seem to have disappeared from twitpic)What is incredible is how you can consume the story across the the Internet. The channels to access the story are in , a positive sense, fragmented. The fragmentation is not particularly the medium although that is […]

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7 minutes to re-invent the Internet

May 18, 2009 – 4:20 pm

Seven minutes to re-invent the Internet
Series of talks , 7 minutes each , held at Y&R. Video is from rob norman.
2. Rob Norman, CEO, GroupM Interaction Worldwide ” All about me”  3 concepts:

social gyroscope

How we rotate around our social connections, gathers our contacts around the particular identity one has at that time
contextual discoverability

Ensure relevance […]

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Long Tail becomes a blockbuster

March 24, 2009 – 11:41 am

The IAB has just released a trailer for the long tail.. really says it all. This is the IAB’s description
“Analysts estimate there are as many as 1.2 million Web sites that support themselves by selling advertising, through their own sales forces or ad networks. Most of them constitute the vaunted “long tail” — small sites […]

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New video models

April 28, 2008 – 12:09 pm

 
At the risk of encouraging disparaging remarks on my choice of subjects, I think we all suffer from “video is next Internet wave” fatigue  two sites have “launched” recently that deserve some attention. Hulu NBC and Fox’s collaboration, which due to territorial restraints I can only watch on Youtube, and Blinkbox ( co-founded by an […]

By Norman | Posted in Convergence, Expanded media, Licensing, Media, Publishing, Rights | Also tagged , , , , , , | Comments (0)

Expanded media

April 25, 2008 – 1:15 pm

Convergence has been bandied about for quite a number of years without anyone really nailing down a key definition. The government through BERR and DCMS have set up a “convergence think tank” to examine the effects of convergence on the consumer landscape and the wider creative economy. There has always been something about teh word […]

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Digital Media Funding

March 26, 2008 – 3:08 pm

A Media Week report on  ‘Alternative Media’  forecast a surge of 20.2% in 2008.
I suspect this growth will be spent conservatively relocating from one arm of a media company to another. With a few obvious exceptions this is not the time to have an advertising revenue model for your start up or indeed be starting a start […]

By Norman | Posted in Convergence, Internet, Media, Publishing | Also tagged , , , , | Comments (0)
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